The Dubai Land Department (DLD), through its Real Estate Regulatory Agency (RERA), has recognised 10 real estate brokerage firms for exceeding Emiratisation targets under the Dubai Real Estate Broker Programme, an initiative aimed at increasing the representation of UAE nationals in the sector.
The awards were presented at a special ceremony held at DLD headquarters, in the presence of His Excellency Omar Hamad BuShehab, Director General of DLD, alongside senior executives and representatives from Dubai’s real estate ecosystem.
The honoured firms — including Harbour Real Estate Broker, On Plan Real Estate, Dirham for Real Estate Brokerage, AlRuwad Real Estate, AKN Properties, Exp Real Estate, FAM Real Estate Broker, Real Estate Codes, PSI Real Estate, and D&B Properties — were acknowledged for their efforts in hiring over 20 Emiratis each and integrating national talent into their operations.
“What we are witnessing today is a true example of a conscious partnership between the public and private sectors,” said Mohammed Ali Al Badwawi, Acting CEO of RERA.“Each honoured company under the ‘Dubai Real Estate Broker Programme’ has successfully employed more than twenty Emirati men and women. The programme has exceeded its targets in a short period, thanks to the pivotal role of these companies, which have demonstrated that investing in Emirati talent is a strategic choice that reflects institutional maturity and long-term vision.”
The initiative supports the Dubai Real Estate Strategy 2033 and aligns with the Dubai Social Agenda 33, both of which prioritise workforce localisation, skills development, and human capital growth.
Enabling Sector Sustainability Through Talent
The Dubai Real Estate Broker Programme offers an integrated system of training, certification, and professional development tailored for Emiratis seeking careers in real estate brokerage. Participating companies gain access to enhanced support from DLD, including improved classification ratings, which can strengthen their market competitiveness.
The programme’s rapid progress reflects broader government efforts to create high-quality employment pathways for citizens and build a more inclusive, sustainable real estate sector.
Call for Wider Industry Participation
DLD is encouraging all licensed real estate firms in the emirate to join the initiative, which not only supports national development goals but also contributes to institutional stability and long-term market resilience.
