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Egyptian Proptech Nawy Enters GCC With Major Stake In Dubai’s SmartCrowd

Photo: WAMDA
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Egypt-based proptech giant Nawy has acquired a majority stake in Dubai’s SmartCrowd, a DFSA-regulated platform that pioneered fractional property investment across the UAE. This strategic move follows Nawy’s $52 million Series A round, led by Partech and e& Capital, expanding its reach from home financing and brokerage to fractional and asset-enhancement services, solidifying its position as a full-stack real estate tech powerhouse across MENA.

SmartCrowd has facilitated over $110 million in property transactions, returned more than $40 million in rental income, and served investors from 130+ countries—with a notable “Flip” program averaging 30% ROI—making it a strong strategic fit for Nawy’s ambitions.

With this acquisition, Nawy strengthens its ecosystem—which already includes Nawy Now (mortgages), Nawy Shares (fractional ownership), Nawy Unlocked (finishing and asset management), and Nawy Partners (broker tools)—to offer a seamless, tech-driven property journey across key MENA markets.

What this means:

  • Nawy now holds a powerful foothold in the GCC market, spearheading a pan‑regional proptech expansion.
  • The transaction leverages SmartCrowd’s regulatory strength and global investor reach to complement Nawy’s AI‑powered, full-stack model.
  • With over 1 million monthly users and $3 billion in GMV, Nawy is rapidly transforming how real estate transactions are conducted across MENA

This acquisition marks a significant step toward Nawy’s vision to become the leading real estate tech platform in the Middle East and North Africa.