The world’s leading luggage brand, Samsonite, clocked 115 years, and to mark their anniversary, they hosted an exclusive celebration at the Armani Hotel in Downtown Dubai. The event’s main highlight was the official launch of the New Streamlite, a noteworthy collection that not only takes the company back to its roots but also represents its firm commitment to leading the way in the future of travel.
The night took guests on a journey through Samsonite’s rich legacy, showcasing the evolution from rugged, timeless classics to today’s luxurious, tech-savvy luggage solutions. Carefully curated vintage props, themed installations, and ambient entertainment echoed the event’s theme: ‘Vintage to Modern – From Timeless Classics to Modern Journeys.’ The evening also highlighted the long-standing partnership between Samsonite and Grand Stores, the official sole distributor of the former brand’s products in the UAE for the past 44 years.
Here’s a glimpse of the new Streamlite
Henry Yang, Head of Design, Samsonite Asia Pacific, “The New Streamlite is more than just luggage — it is a bridge between past and present, a celebration of our history, and a testament to how design can evolve without losing its soul.
In introducing this new classic, we wanted to preserve the artistry of its past while embracing the possibilities of modern innovation to deliver smarter and more durable designs for our consumers. We are so proud to invite you to be part of this next chapter.”
Meanwhile, the New Streamlite collections gives a sneak peek into respect for Samsonite’s heritage while embracing the aspirations of modern travelers who seek timeless elegance without compromising on functionality – Includes a briefcase and two luggage sizes—Spinner 55 and Spinner 75—available in Admiral Blue and Bermuda Green.
Key product highlights include:
- Aero-Trac™ Whirl Suspension Wheel with Ball Bearing: Equipped with Samsonite’s latest wheel technology, the luggage features superior integration that minimizes rolling vibration and noise, providing exceptional stability and maneuverability for effortless mobility on any surface.
- Framed Exterior Shell: Durable and robust, both the briefcase and luggage feature a TSA-approved lock frame with a one-touch control panel, allowing easy and secure access at all times.
- Interior Lining and Packing Accessories in Heritage Resort Print: Inspired by the traditional English Paisley pattern with a contemporary twist, this unique print enhances the interior with a soft satin fabric that adds a layer of comforting luxury. The thoughtfully designed interiors feature multiple compartments and high-quality packing accessories, including packing cubes and a luggage cover crafted from premium jacquard fabric, ensuring seamless and organized packing.
ALL IMAGES SUPPLIED
