TCDD Podcast: The 4 Ps of VIRAL Content (90% Fail at #4!) | ft. Raj Kotecha

In this must-listen episode of the TCDD Podcast, we sit down with Raj Kotecha, a serial entrepreneur, content strategist, and founder of Creative Content Agency. With 20+ years in the industry, Raj shares his unfiltered insights on authentic content creation, leveraging AI in marketing, and why personal branding trumps algorithms. From his early days as a DJ in Manchester to advising Fortune 500 CEOs, Raj breaks down his Four Ps of Content Framework, reveals how to hand-deliver content for maximum impact, and explains why AI is a tool, not a replacement for human creativity. Whether you’re a content creator, marketer, or entrepreneur, this episode is packed with actionable strategies to level up your digital presence.