Dubai’s Roads and Transport Authority (RTA) has granted Life Pharmacy Group the naming rights for the UAE Exchange Metro Station, which will now be known as Life Pharmacy Metro Station, under a 10-year agreement. The contract was signed by Hypermedia and witnessed by Mada Media, the RTA’s authorized partner under a franchise agreement.
Abdul Mohsen Ibrahim Kalbat, CEO of the Rail Agency at RTA, expressed his satisfaction with the partnership, calling it a significant addition to the RTA’s Metro Station Naming Rights Initiative, which has been successful since its launch in 2009. He emphasized the importance of public-private partnerships in stimulating economic growth and creating job opportunities.
Mohammed Al Hammadi, CEO of Mada Media, highlighted the strategic nature of the partnership, which offers Life Pharmacy a unique opportunity to boost brand visibility through one of Dubai’s most prominent metro stations.
Abdulrahman Abdulnazar, Chairman and Managing Director of Life Pharmacy Group, expressed pride in the partnership, noting that it reflects their commitment to the city and community. The station’s renaming will take place from May through August 2025, with updates on both digital platforms and physical signage.
