Dubai Holding Asset Management (DHAM) has unveiled Dubai Retail, a new unified brand bringing together one of the region’s largest and most diverse portfolios of malls and retail destinations under a single identity.
The rebranded platform consolidates DHAM’s extensive portfolio of shopping, dining, and lifestyle assets, underscoring Dubai’s position as a global hub for retail and leisure.
A Retail Powerhouse in Numbers
Dubai Retail unites:
- 10 malls
- 15 lifestyle destinations
- 18 retail centres
- 6,500+ retailers
- Over 13 million sq. ft. of leasable space
This scale makes Dubai Retail one of the region’s most influential players in retail real estate, catering to millions of residents, tourists, and business visitors.
Strategic Vision
The launch of Dubai Retail aims to streamline the retail experience across DHAM’s portfolio, thereby strengthening its ability to deliver integrated services to tenants and enhance customer engagement. The unified brand identity also reflects Dubai’s commitment to consolidating its status as a leading global shopping, entertainment, and lifestyle destination.
Regional and Global Relevance
By aligning under a single retail brand, DHAM not only simplifies its market positioning but also builds greater synergy across its assets. This move is expected to unlock new growth opportunities for retailers, attract global brands, and elevate Dubai’s profile as a destination city for commerce and leisure.
–Input GDMO
