The Roads and Transport Authority (RTA) has introduced a state-of-the-art digital platform titled “Data Drive – Clear Guide,” aimed at analysing both real-time and historical traffic flow across Dubai’s roads. The platform leverages five years of traffic data to support comprehensive traffic assessments, helping authorities monitor road speeds, detect congestion points, spot traffic jams, and understand broader traffic patterns and smooth-flow periods with pinpoint accuracy.
AI-Driven Traffic Insights to Improve Urban Mobility
This initiative is part of RTA’s broader commitment to deploying artificial intelligence and cutting-edge technologies to reduce congestion and enhance the quality of transport services in the emirate. The goal is to position Dubai as the smartest city globally—one that champions innovation, sustainability, and digital excellence. RTA continues to strengthen its technology infrastructure through integrated solutions that support intelligent traffic management, advanced data analytics, and the future of autonomous transport.
Real-Time Alerts and Historical Benchmarks
“Data Drive – Clear Guide” offers live traffic alerts and instant notifications, empowering authorities to make timely and informed decisions. Users can assess traffic performance across specific days, weeks, or time periods and benchmark current road conditions against five-year averages. The platform’s ability to detect recurring congestion, bottlenecks, or unexpected drops in traffic speed significantly improves response times and planning efficiency.
Instantaneous Analysis Replaces Manual Reporting
Representing a significant shift from previous manual processes, the platform processes real-time and archived data from international traffic data providers using smart analytics tools. This transition from traditional methods—previously reliant on field teams or consultant reports—enables traffic data that once took weeks to gather and analyze to now be accessed in just minutes.
Smarter Project Evaluation and Event Monitoring
Additionally, the platform enhances RTA’s ability to track the effectiveness of traffic diversions and events in real-time. With automated report generation and side-by-side performance evaluations before and after roadworks, “Data Drive – Clear Guide” plays a vital role in optimizing infrastructure projects and boosting operational responsiveness.
Interactive Map-Based Analysis
The platform also features an interactive digital map displaying current road conditions across Dubai. Users can specify geographic zones or streets for analysis based on key indicators such as average speed, traffic volume, and travel duration—making the platform a powerful tool for targeted traffic studies and ongoing urban mobility improvement.
